Business Builders - Start your own Juice Stand

Start small, dream big! Build resilience, creativity, problem-solving and many more entrepreneurial skills while running your own juice stand.

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Each player goes through a full business cycle of nine steps. The goal: show entrepreneurial skills by collecting not only as much money as possible, but also obtain stars that depict smart entrepreneurial choices.

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Start in the middle of the circle. Pick a fun name for your juice stand. 

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Step 1: Business Idea – choose a fruit for your stand: orange, watermelon, pineapple, mango, lemon, strawberry, or invent your own. 

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Step 2: Start Money – roll the die to see how much starting capital you have. Write it down on a board or piece of paper to keep track of your score. Keep track of both your money and stars you earn along the way. 

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Step 3: Get Ready – decide which items you’ll buy to start your stand. Spend wisely as you can also obtain stars by making quality entrepreneurial choices! (Note: choosing a fruit in step 1 does not mean you own it yet — you’ll still need to buy fruit to get started.) 

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Before moving to the survival phase, each player earns 30 coins to celebrate their first sales. 

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Step 4: Good or Bad Luck – roll the die to see what happens: sunshine, bad weather, a happy customer… or even a thief! 

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Step 5: Invest – choose whether to make an investment to grow your stand. 

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Step 6: Profit & Loss – roll the die again to see if your investment pays off. You could double or triple your money you invested in the previous step — or it does not generate any additional profits at all! 

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Before moving to the growth phase, remind players: taking breaks is also a crucial part of being an entrepreneur. 

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Step 7: Market Demand – count your stars to see how much additional sales you have. More stars = bigger audience and higher demand, and thus better sales. 

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Step 8: Business Evaluation – compare money and stars. Who earned the most? Who showed the strongest entrepreneurial skills? Did anyone find a good balance? 

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Step 9: Future – decide what’s next: expand (+1), cooperate, sell, or keep running your stand (=). 

Extra informatie over het spel

The Business Builders poster is one of the three posters of the Fundamentals of Financial Literacy toolkit, created by the Khazana Foundation and StreetSmart in 2025. The two organisations joined forces to create a new toolkit together to allow more vulnerable children to learn about the basics of financial literacy via playful, accessible educational materials.  

  • Items in Step 3 include: blender, permit, ice cubes, plastic cups, recyclable cups, juice press, and crates of fruit. 
  • To track money and stars, tokens (like bottle caps) make bookkeeping easier. Alternatively, use paper or chalk on the floor. 
  • The nine steps are inspired by the EntreComp Framework and were simplified for gameplay. 


Variaties

  • Link Step 9 (Future) to the outer circle game: players can now develop their own business idea and follow the same nine steps. 
  • Instead of playing individually, try a group version where players manage one juice stand together and make joint decisions. 
  • In step 2 you can include the concept of taking a loan from the bank. The players learn that they have to pay this amount back in step 8 before doing their final evaluation. 
  • You can play a second round of the inner circle and double the amount of coins/stars.


Looking for more ways to use this panel? Discover the alternative game variation here:



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