Each player runs through a full business cycle of nine steps. The goal: develop your own business or project idea and boost your entrepreneurial skills!
Step 1: Business Idea – Think like a real entrepreneur and decide on a challenge to solve, a need to meet, or a gap to fill. This could be in your youth work practice, your community, or even within your organisation. Decide on a product or service you’ll offer that achieves a solution to the challenge, need or gap you have identified. Also think about the location you would like to start your business, the customers you want to reach and your business identity (logo, slogan). What could be potential pros and cons about your business idea?
Step 2: Start Money – reflect on your funding source (family, bank, savings, friends, or someone/something else). How will you convince them to support you? What steps would you then undertake to actually receive the money?
Step 3: Get Ready – What will be necessary items you should buy to get started? What will be one-time and recurring costs? List them.
Before moving to the survival phase, try defining the final price of your product.
Step 4: Good or Bad Luck – unexpected events happen in every business. Reflect on potential risks and positive things and how you will protect yourself.
Step 5: Invest – make a smart move to strengthen your business. Think of cooperations (handshake), globalization (world globe), communication (megaphone), tools/skills (wrench), technology (smartphone) or digital tools (USB stick).
Step 6: Profit & Loss – Reflect on how your investments can make you stand out, make you unique. What other factors contribute to this (e.g. decoration, cleanliness, friendliness, ...)?
Step 7: Market Demand – To reach a bigger audience, they need to be aware of your existence. How will you reach out to them?
Step 8: Business Evaluation – reflect together: What went well? What was hard? What did you learn about yourself? This is called a SWOT analysis.
Step 9: Future – imagine your next steps. Where will your business be in 3 weeks, 3 months, and 3 years?
The Business Builders poster is one of the three posters of the Fundamentals of Financial Literacy toolkit, created by the Khazana Foundation and StreetSmart in 2025. The two organisations joined forces to create a new toolkit together to allow more vulnerable children to learn about the basics of financial literacy via playful, accessible educational materials.
If you don’t want to do reflections all the time, we also have some inspiration for creative exercises for each step.
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